You run a search these days — something like “best local seo agency” or “how to improve website speed fast” — and instead of the usual list of blue links, a big AI summary box appears at the top. You read it… and your brand isn’t mentioned anywhere. That’s frustrating. It means potential customers are seeing your competitors first, even when they’re searching for exactly what you offer.
In 2026, Google AI Overviews show up in more than half of searches. For many queries, people never scroll past them. They read the summary, get their answer, and leave. So if your brand doesn’t appear in those AI boxes, you lose visibility fast. Traditional SEO still matters, but AI Overview optimization is becoming the new layer you can’t ignore.
We help clients get featured in those AI summaries every day. This guide explains how AI Overview SEO services work, why they differ from regular SEO, and what you can do to start ranking in Google AI results.
Why AI Overviews Are Taking Over
A few years ago, reaching position #1 was enough. Now even #1 can sit below a huge AI box. People read the summary, feel satisfied, and leave without clicking. They don’t discover your site. They don’t learn about you.
Here are a few numbers we’re seeing right now:
- AI Overviews appear in 50–70% of informational and local searches.
- Younger users (under 35) often stop at the AI answer — they rarely scroll.
- Brands that appear in the summary box look more trustworthy and get seen as leaders.
When someone searches “best digital marketing agency in Texas” or “tools to track SEO rankings”, the AI picks a few names and says “these are the top ones”. If your agency or product isn’t listed, the user often stops there. That’s lost traffic, lost leads, and lost sales.
How Google AI Overviews Decide What to Show
Google’s AI doesn’t rank pages the same way it used to. Instead, it reads hundreds of sources, summarizes them, and chooses what it thinks is the best answer.
Several factors make a brand get picked:
- The content clearly and fully answers the question.
- The source looks trustworthy and authoritative.
- The brand gets positive mentions across trusted websites.
- The information is fresh and original.
For example, AI loves content that feels written by someone who truly knows their stuff — not just keyword-stuffed pages. That’s why some #1-ranking pages still don’t appear in AI summaries: they’re good for links, but they don’t deliver “conversational authority”.
How Holinex Delivers AI Overview SEO Services
We don’t chase old-school rankings alone anymore. We focus on getting brands into those AI summary boxes.
Here’s the real process we follow:
First, we audit your current visibility. We run 10–20 real customer queries in AI tools. We see if you appear, how often, and what the AI says about you.
Then, we build content AI loves. We write detailed, helpful answers with real examples, numbers, case studies, and your own experience. We use natural language — AI prefers conversational, in-depth content.
Next, we strengthen E-E-A-T signals. We add named authors, original research, client testimonials, before/after data. We get mentions on trusted sites (guest posts, news, directories).
After that, we add structured data everywhere. Organization schema, FAQ schema, HowTo schema, LocalBusiness schema — this helps AI correctly identify and feature you.
Meanwhile, we keep everything fresh. We update key pages every 3–6 months — new stats, new case studies, new trends.
Finally, we monitor and test. We track AI mentions weekly. We test new content versions and see what starts appearing.
We’ve seen clients go from zero mentions in AI summaries to appearing in 4–6 key queries within 2–3 months by following these steps.
Quick Comparison: Traditional SEO vs AI Overview SEO
| Aspect | Traditional SEO | AI Overview SEO (what we do) |
|---|---|---|
| Main goal | Rank #1–3 in blue links | Appear in the AI summary box |
| Content focus | Keywords + backlinks | Clear answers + real expertise |
| Ranking factors | Links, speed, technical | E-E-A-T, freshness, citations |
| Traffic impact | Clicks from position | Visibility even without clicks |
| Time to see results | 3–12 months | 1–4 months for AI mentions |
If you’re not showing up in AI results yet
Don’t panic — most brands aren’t there yet. However, the ones that start now are gaining a big advantage.
At Holinex, we offer AI Overview SEO services every day — audits, content strategy, structured data, authority building. We help brands get featured in AI summaries while keeping traditional rankings strong.
Reach out on our contact page or LinkedIn — we reply the same day. We’ll take a quick look at your current AI visibility for free and tell you exactly what’s missing and what’s worth fixing first.
About the Author:
This blog is written by Holinex Digital, a leading full-service digital and creative marketing agency specializing in result-driven, data-driven strategies for online growth. With expertise in digital marketing, Holinex helps businesses achieve measurable success through practical and innovative digital marketing solutions. Holinex always believes in making a meaningful community that is open-minded to help each other to grow up together. so, please follow & Keep in touch with Holinex Digital.
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