Technical SEO
What is technical SEO, and why does It matter?
The cost of SEO is the best investment in Digital Marketing if it’s Technical SEO is done correctly. So take time and think. Don’t make a mistake, otherwise, you will be needed to be admitted to the same class every year-
Technical SEO refers to the process of ensuring that your website complies with search engine guidelines so that it can be crawled and indexed without issue. The main goal of a technical SEO audit is to look at your website’s SEO and figure out which parts need to be fixed for a more consistent online experience.
User expectations have shifted drastically over time, and search engines have become more sophisticated. According to Statista, there are currently about 3.5 billion smartphone users worldwide. Because the number of people using smartphones has grown so much, Google has updated its ranking algorithm to give more weight to how well a site works and how well it works on a mobile device.
Google now penalizes websites with poor structure, slow page load times, and odd redirects. If you don’t fix these technical SEO problems, your search rankings and organic visitors could drop by a lot. Because the top organic search results receive roughly 35% of all clicks, a drop in ranking might be disastrous for your company.
The First Step in Creating a Better Search Experience is Technical SEO.
The purpose of algorithm updates is to deliver the greatest possible user experience. To do this, you must first understand what technical SEO is, what it includes, and how you can use an SEO technical audit to make sure that your website meets search engine criteria and industry standards.
Technical on-page SEO looks at things like site speed, Accelerated Mobile Pages (AMP), the robots exclusion standard (robots.txt), the status of the XML sitemap, and the quality of the content. These elements are crucial to your website’s online success. A 10-second page load time can result in a 123 percent increase in bounce rate, according to Google. A one-second delay in loading time on a mobile page can result in a 20% drop in conversion rate, an 11% drop in page views, and a 16% drop in customer satisfaction.
Don’t wait until your site’s technical SEO flaws have negative SEO implications. Now is the moment to invest in technical SEO for eCommerce, WordPress, and other content management systems (CMS) to save time and money later.
To learn more about technical SEO for WordPress and its importance to your business, schedule a chat with one of our technical SEO consultants.
Local Businesses Need Technical SEO Services
Without adding any new content, you can improve your search rankings.
To increase the profitability of your website in today’s competitive digital market, you must stay up to date on the newest technical on-page SEO methods and algorithm adjustments. You can ensure that your web pages are structured for both online visitors and search engine spiders by understanding what technical SEO is and what it requires.
Optimization of the technical aspects The following procedures are involved in SEO:
- Running a crawl error report
- Auditing preferred domain
- Checking HTTPS status codes
- Creating an XML sitemap
- Increasing site speed
- Optimizing website for mobile
- Performing a Google site search
- Eliminating duplicate content
- Improving metadata
- Checking broken links
- Implementing Secure Sockets Layer (SSL)
- Utilizing robots.txt
- Auditing redirects
- Among others
We recognize that maintaining your core business operations while navigating the difficult needs and methods of technical optimization SEO on your own can take a toll on your time, money, and resources. Our technical SEO professionals are available to assist you with this.
Is the technical on-page SEO functionality of your website hindering your organic search performance? Allow our technical SEO firm to handle the heavy lifting for you. Entrust Thrive with your SEO technical assessment and optimization and reach your full potential.
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Technical SEO Services
Create Actionable SEO Strategies for A Winning Online Campaign
TECHNICAL SEO AUDIT
We do a full SEO audit on your website to find and fix any technical SEO problems. Mobile performance, internal link structure, page speed, an XML sitemap, indexation, crawl problems, robots.txt, and site architecture are all included in the audit. We design short- and long-term solutions based on the analytics results to improve your visitors’ website experience and improve your Google rankings.
COMPETITOR ANALYSIS
Determine your conversion potential by gaining a comprehensive understanding of your competitors’ optimization strategies. The keyword performance, search engine rankings, social media presence, and technical and backlink profiles of your competitors are all evaluated by our SEO Experts. These procedures enable us to develop plans that will give you a competitive advantage in your niche market.
META DATA ANALYSIS
Meta tags, which tell visitors and search engines what your page is about, can help you get more people to see and visit your website. Technical SEO is something that Holinex does for WordPress. This includes things like evaluating and optimizing meta descriptions, title tags, meta keywords, alt attributes, and robot tags. As a result, we can ensure that no misplaced information is wreaking havoc on your SEO efforts.
IMAGE OPTIMIZATION
Large graphics degrade the performance of your website and drive away visitors. With Marketing for eCommerce, you can speed up your site’s load time and attract more clients. Our experts will determine the best file format for you, optimize your alt attributes, compress your photos, use image sitemaps, and make the most of image optimization plugins.
SPEED OPTIMIZATION
Page speed has an impact on your ranking and, more crucially, the online experience of your clients. Our SEO Experts enable file compression, which reduces the size of your HTML, JavaScript, and CSS files. We also optimize your code, reduce redirection, use browser caching, use content delivery networks (CDNs), and improve server response times.
STRUCTURED DATA MARKUP
Using schema markup, you may make it easier for search engines to crawl, interpret, and display your content. Your page elements are highlighted, data tags are assigned, HTML is created, and schema markup is added. We use Google’s Structured Data Testing Tool to check your markup and find any mistakes.
KEYWORD RESEARCH
The foundation of your digital marketing approach is keyword research. Get insights into current market trends and customer behavior, and make sure your website is using the right keywords. Our SEO experts research your industry and do technical SEO audits to evaluate keyword rankings and optimize your website pages for high-performing search terms.
BACKLINK ANALYSIS
With technical SEO for eCommerce and other platforms, you can learn more about your website’s online authority and search ranking abilities. Our staff does backlink assessments to make sure that you are getting links from reputable and high-authority websites. We use a variety of backlink data sources to find your referring domains, measure their site authority, and figure out how many social shares the linked pages get.
PENALTY RECOVERY
Algorithm updates or black-hat SEO might lead to a Google penalty for WordPress. In order to help you recover from a penalty, our SEO experts use Google Search Console to find out what kind of penalty is affecting your website, evaluate your backlink methods, and fix variations on original web pages and content that Google crawls. All of your redirects are also double-checked to ensure they’re operating properly.
WEBSITE MIGRATION
A website’s migration is a delicate procedure. Create a robust migration strategy to prevent losing valuable traffic. We offer SEO-friendly website migration services, which include monitoring analytics performance, mapping all changed URLs from the old site to the new domain, updating all internal links, removing duplicate content, dealing with 404 pages, and tracking traffic and rankings.
A Results-Oriented Technical SEO Firm.
Improve the performance of your website and increase organic traffic.
For online success, SEO for WordPress and other content management systems is critical. If you have the proper technical optimization SEO plan in place, you can spot website issues, take immediate action to correct them, and ensure that all SEO parts are operating successfully.
To secure lucrative long-term growth, take advantage of our services. You may anticipate the following when you cooperate with our technical SEO firm
In-depth Website Audits:
The performance of your website is the consequence of several elements working together. Holinex needs you to do thorough site audits for technical SEO, paid campaigns, conversion rate optimization (CRO), backlink profile, analytics, and competition. We can make data-driven and research-based business decisions in this way.
Technical SEO Experts:
In the United States, Holinex Internet Marketing Agency is an award-winning Digital Marketing firm. Our staff is made up of Google-certified SEO experts that will oversee your project from start to finish. To ensure that our services produce results, we discover, develop, and implement data-driven technical SEO recommendations, as well as maintain an up-to-date understanding of industry trends.
Full-Service SEO Solutions:
With SEO solutions that are tailored to your brand, you can protect your website from the future and get more people to buy from it. For eCommerce, Shopify, franchising, Amazon, and local companies, we provide SEO marketing services. Our team gets rid of anything that slows down your website’s speed, optimizes the content of your pages, and adds a human touch to your brand to make it more appealing to both search engines and online customers.
Analytics and Reporting:
Keep track of your SEO campaign’s results and keep on top of all your online operations using analytics and reporting. Our team uses analytics to gain actionable insights and get the results you want. You will also get regular consultations, email updates, and monthly reports so that you know your marketing’s strengths, weaknesses, and opportunities.
Goal-Oriented Web Strategies:
During our first consultation, we look at your current campaign, your marketing goals, and your expectations. As a result, we can ensure that all of our SEO strategies are in line with your objectives. In order to improve your site’s leads and traffic, our team uses a variety of distribution strategies.
Proven Track Record:
Our technical SEO business has worked with hundreds of organizations across the United States to help them boost their digital presence. We were able to find and fix many site problems that kept happening because we did strict SEO technical audits and used SEO methods that were driven by results. Find out what our clients have to say about the quality of our services.